News Room

116th Annual Meeting to Showcase Experts on Emerging Issues within the Beauty Industry

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For Immediate Release: 
January 21, 2010

Contact: Kathleen Dezio, 202/454-0302 or Lisa Powers, 202/466-0489

2010 ANNUAL MEETING: Guest Speakers Include Executives from Google, Esty Environmental Partners, New Media Strategies and Pollster John Zogby 
 

WASHINGTON, D.C. -- The Personal Care Products Council will host its Annual Meeting Feb. 23-25 at the Boca Raton Resort & Club in Boca Raton, Fla. The program features external and industry experts with unique perspectives on the challenges U.S. companies face in todayès complex, changing and globally competitive business environment.
   
The program will feature the release of Council-commissioned studies on industry sustainability practices, and the economic impact of the cosmetic and personal care products industry on our nation's economy. Experts in social media will also examine the state of the beauty industry online.
 
Guest speakers include Google's Dennis Woodside, VP America Operations and online marketing expert; pollster and author of The Way Weèll Be, a portrait of the new American consumer, John Zogby; Amy Longsworth, Partner at Esty Environmental Partners, one of the world's leading environmental strategy firms; and social media marketing expert, Jennifer Utz of New Media Strategies, a pioneer in online consumer communications.
 
This year's condensed schedule consists of learning panels on Media/Marketing and R&D/Policy issues. Sessions will focus on new ways for companies to utilize social media and take advantage of opportunities in promising new international growth markets. They will also address emerging legislative, regulatory and international issues, including the coming reform of the Federal Toxic Substances Control Act (TSCA).
 
In addition, several Council Board members will serve as panelists and/or moderators, sharing their unique perspective as industry leaders on key issues. Annual Meeting Committee Chair Art Spiro of Elizabeth Arden and Council Board Chairman, Dan Brestle, will deliver remarks at the opening session with Council President and CEO, Lezlee Westine. David Holl of Mary Kay, George Schaeffer of OPI and Ed Shirley of Procter & Gamble will participate in an industry leader roundtable, and Scott Beattie of Elizabeth Arden will moderate a panel of financial experts discussing how emerging companies can access capital investment.
 
A reception and opening night dinner sponsored by Black Entertainment Television (BET) will kick off the three-day event and provide an opportunity for networking.
 
For more information on the schedule or logistics, please contact the Council's Meetings Department at 202/331-1770 or meetings@personalcarecouncil.org . For interviews, please contact Lisa Powers at 202/466-0489.


Based in Washington, D.C., the Personal Care Products Council is the leading national trade association representing the global cosmetic and personal care products industry. Founded in 1894, the Council's more than 600 member companies manufacture, distribute, and supply the vast majority of finished personal care products marketed in the U.S. As the makers of a diverse range of products millions of consumers rely on everyday, from sunscreens, toothpaste and shampoo to moisturizer, lipstick and fragrance, personal care products companies are global leaders committed to product safety, quality and innovation.